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PLENARY
FORUM
Including Legal & Business Workshop & State of the Nation
ShowCase
Conference:
9.30am - 5.30pm ............... 
Workshop
& Showcase: 3.45pm - 5.30pm ................
(included
in full day delegate fee. Individually bookable at £45**)
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8.45 - 9.30 |
Registration
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| 9.30
- 11.00 |
Policy
Summit
- A round-table discussion on the government roadmap for online
digital strateg - and its impact on you.
Includes
sessions focused on:
- Impact
of digital economy proposals on interactive convergent media
- Shape
and opportunity of Open Government
Speakers
include:
- Matthew
Jeffrey, Electronic Arts
- Gina
Fegan, South East Media Network
- Mike
Rawlinson, ELSPA (tbc)
- Kim
Bayley, Entertainment Retailers Assoc
- Tom
Watson (tbc)
- Google
(tbc)
- Facebook
(tbc)
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| 11.15
- 11.40 |
Conference
Chair Welcome & Opening Address
Session
2
Keynote
- (tba)
In
addition, a dignitary presents the ASG Award winners with their
Awards. |
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| 11.40
- 12.20 |
Session
3
Can
Serious Games & Virtual Worlds be Monetised? What is the Future
Distribution, Access and Monetisation Model? Is it 2D or 3D? Social,
Games, Corporate, Brands - What are the Use Cases? How viable are
Immersive Platforms?
Speakers
include:
- Rob
Edmonds, SRI
- Justin
Bovington, Rivers Run Red
- Ron
Edwards, Ambient Performance
- Dave
Taylor, Imperial College
Speaker
presentations followed by Q&A |
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12.20
- 12.50 |
Session
4
What's
New in Geospatial Apps and Search?
Transformational
geospatial applications: worlds, maps and location-based information
services online
Speakers
tba
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12.50
-1.45 |
Networking
over Lunch Break
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1.45
- 2.15 |
Session
5
Monetising
Online Games & Social Media. Who Will be the Winners and How?
Will the Race to 3D Prove More Profitable?
- Successful
revenue models: virtual goods, brand tie-ins, freemium/microtransaction
- Is
moving to 3D inevitable? Will it make or break the current market
leaders?
- How
is Facebook changing for 3rd party developers?
- What
works to engage communities?
- Lessons
from Playfish and Zynga's Farmville
Speakers
include:
- Nic
Mitham, KZero
- Playfish
(tbc)
- Toby
Beresford, Nudge
Presentation
followed by Panel Discussion and audience Q&A
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2.15
- 2.45 |
Session
6
Monetising
Smartphone & Social Platform Apps.
- Factors
for success on iphone and Android
Speakers
presentations followed by Q&A |
2.45
- 3.15 |
Networking
over Coffee
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3.15
- 3.45 |
Session
7
What
are the Game-Changer Technologies?
Augmented
reality. 3D technologies. Intelligent Systems. Player Matching.
Speakers
include:
- Mike
Dicks, Bleedin Edge
- David
Burden, Daden Ltd
- Ian
Hughes, Feeding Edge
Includes:
wrap-up Q&A Panel Discussion
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3.45
- 5.45 |
Session
8 (included
in full conference delegate ticket price. Can be booked separately
for £45**)
Legal
& Business Workshop
1.
Top Funding Opportunities - What they are and how to get them
2.
Key legal issues
3.
Case studies of funding, growth and exit
4.
State of the Nation Showcase
- Each showcase organisation gets to pitch for
2 minutes only, followed by 3 minutes Q&A
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